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Moradi M.D. - Plastic & Cosmetic Surgery Blog

Wednesday, May 13, 2009

Latisse™ For Eye Lash Growth

Brooke Shields is the spokeswoman for Latisse™ for eye lash growth

Brooke Shields has been using Latisse™ for eyelash growth which has made her eyelashes longer and thicker. She will be in many magazine and television ads in support of Latisse™ for eyelash growth.

Allergan® anticipates that the ads will increase public awareness about Latisse and its effectiveness in eyelash growth. Allergan® launched LATISSE™ Wishes, a charitable public awareness campaign designed to help make wishes come true with the help of LATISSE™ (bimatoprost ophthalmic solution) 0.03%.

Actress Brooke Shields and beauty expert to the stars Anastasia Soare lead the campaign to generate $1 million to support the Make-A-Wish Foundation®, a non-profit organization dedicated to granting the wishes of children with life-threatening medical conditions.It is anticipated that Latisse™ sales will soar based on the fact that is effective and it is safe based on FDA approval. Dr Moradi serves on the Latisse™ advisory board.
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